Sponsorships give advertisers a number of opportunities to display their logo on our platforms (TV and digital) depending on the confirmed plan.
REQUIRED MATERIAL
Logo
- Colour and white
- EPS or AI vector file, transparent background, RGB mode
- Vertical and horizontal versions (if available)
- No taglines
ENVIRONMENTS
Each platform has different criteria, making it important to provide us with logos that meet the required specifications. Below is more information about the environments in which advertiser logos appear.
PROMO SPOT
- Advertiser visibility in the closing shot, with a voice-over mentioning the advertiser (New).
- Logo displayed on a light background.
- Uniform logo size for all advertisers.
- Visibility not subject to client approval, for both visual and audio elements.
Guidelines for Voice-Over Mentions
- The mention must be concise (short), as the duration of this visibility is limited.
Accepted Mentions
- Advertiser's name.
- Brand or product name.
Not Allowed Mentions
- Both the brand/product name and the advertiser's name together.
- Slogans and/or commercial offers.
- Multiple brands for the same advertiser.
Promo Spot 1 Sponsor
Promo Spot 2 Sponsors
Promo Spot 3 Sponsors
TRANSITIONS (bumpers in and out)
- Advertiser visibility in segments at start and end of commercial breaks.
- Logo can be against a light or dark background, or on a moving image.
- Visibility may be approved by the client; only the legibility can be considered (not the logo's size or positioning).
Logo on moving image
Light background
Dark background
CREDITS
- Advertiser visibility during show credits.
- Logo appears on a dark background (with some exceptions).
- Visibility not subject to client approval.
Sample video
Static example
PROGRAM PAGE
- Advertiser visibility on program page.
- Logo appears on a white background preceded by the mention “Présenté par” (Presented by).
- Visibility not subject to client approval.
Example 1 Sponsor
Example 2 Sponsors
Example 3 Sponsors
PROMO BANNERS
- Advertiser visibility in a frame separate from the banner promoting the show.
- Logo appears on a light background preceded by the mention “Présenté par” (Presented by).
- Visibility not subject to client approval.
Banner Frame 1
Banner Frame 2
PROGRAM PAGE
- Advertiser visibility on program page.
- Logo appears on a dark background preceded by the mention “Présenté par” (Presented by).
- Visibility not subject to client approval.
Example 1 Sponsor
Example 2 Sponsors
Example 3 Sponsors
PROMO BANNERS
- Advertiser visibility in a frame separate from the banner promoting the show.
- Logo appears on a light background preceded by the mention “Présenté par” (Presented by).
- Visibility not subject to client approval.
Example to come
RECIPE
- Advertiser visibility on recipe page.
- Logo appears on a light background preceded by the mention “Présenté par” (Presented by).
- Visibility not subject to client approval.
Example
REGULAR SPONSORSHIP OR SPONSORSHIP WITH INTEGRATION - ARTICLE AND/OR VIDEO
- Advertiser visibility on recipe page.
- Logo appears on a light background preceded by the mention “Présenté par” (Presented by).
- Visibility not subject to client approval.
Sample video
Example with video integration
Example article
REGULAR SPONSORSHIP – WEB SERIES
- Advertiser visibility on recipe page.
- Logo appears on a light background preceded by the mention “Présenté par” (Presented by).
- Visibility not subject to client approval.
Example
INSPIRATIONS (RECIPE COLLECTION)
- Advertiser visibility on recipe page.
- Logo appears on a light background preceded by the mention “Présenté par” (Presented by).
- Visibility not subject to client approval.
Example
PROMO BANNERS
- Advertiser visibility in a frame separate from the banner promoting the content.
- Logo appears on a dark background preceded by the mention “Présenté par” (Presented by).
- Visibility not subject to client approval.
Sample video
Example in context
