Clients have the opportunity to leverage select CBC social accounts to extend the reach and visibility of their branded content campaigns. Content can be amplified on Facebook, Instagram, and Twitter, and can include both organic and paid strategies. Our social accounts can be used as an additional amplification vehicle, or used to run social-focused content campaigns. Posting can be done through select CBC vertical social accounts (ie. CBC Life) depending on content, and through our CBC Brand Space accounts, which were created to maximize the reach and engagement potential of our partner's branded content.